James Millard, Author at Mirror Matter

Culture

February 1, 2021

Quotes We Stand By

There’s nothing more dangerous than trying to prove a point by using a quote you don’t have memorized. Alas, this post is merely an article that can be used as a reference guide for those “on the tip of my…

James Millard

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Company Philosophy

January 15, 2021

How Our Approach Changed After 2020

March 6, 2020 — Our team attended the 2020 American Advertising Awards in Buffalo. We spent time with friends, competition, and colleagues to celebrate our creative achievements from the previous 12 months. March 16, 2020 — Freeways were empty, offices were…

James Millard

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Business Philosophy

January 10, 2021

5 Steps Business Owners Should Take in 2021

Business-owners seek out content and information in an effort to improve the way they operate internally, interact with employees, and generate new business. However, finding the right type of useful content can be difficult. Top 10 lists as blog posts…

James Millard

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Agency Perspective Company

January 9, 2021

Self Reflections: James Millard, Partner & Director of Accounts

Partner and Director of Accounts, James Millard, is one of four heartbeats that drives our agency forward. While his day-to-day responsibilities cover lots of ground, his end-goal is to provide our clients and partners with the support, counsel, and guidance…

James Millard

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Creative

December 20, 2020

Why We Build on WordPress

We understand that what your website needs to last, impress, and be easy to upkeep. That’s why we develop on WordPress, one of the most-used Content Management Systems (CMS) in the world. Being so large, there are quite a few…

James Millard

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Company Culture

December 15, 2020

10 Things We’ve Learned (and Won’t Forget)

Every day of “Agency Life” is different. You can find yourself on any given Tuesday standing on your feet for 15 hours shooting a television spot, and no less than 12 hours later you’re right back behind a computer on…

James Millard

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Company News

November 15, 2020

When Our Community Needed Him, He Stepped Up

Mirror Matter Consulting Partner, Jim Millard, was settling into retirement from hospital administration in early 2020. Then, COVID-19, as it did to everyone in some way, changed all that. Jim was called back to Catholic Health as they were faced…

James Millard

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Business Creative

October 1, 2020

Does Your Website Matter? (Hint: Yes)

Your website, for all intents and purposes, is an interview. It tells interested parties who you are, what you do, and why you’re good at it. It also tells them who you aren’t, what you don’t do, and why you’re…

James Millard

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Business Creative

September 6, 2020

Tips for Communicating with Different Generations

As of 2019, the United States population could be broken down into seven distinct generational groupings: The Greatest Generation (Pre-1928); The Silent Generation (1928-1945); Baby Boomers (1946-1964); Gen X (1965-1980); Millennials (1981-1996); Gen Z (1997-2012); and Generation Alpha (2012-Present). While…

James Millard

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Creative News

August 10, 2020

The Canalligator

Western New York has seen a resurgence of public art, specifically murals, in recent years. They’ve ranged from maps of Buffalo to local phrases and abstract art compilations. In 2020, the movement continued, and Mirror Matter Graphic Designer, Tim Meyers,…

James Millard

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